Privacy policy

PRIVACY POLICY

Last updated: 17/04/26

Sonicplan ("we", "us", "our") respects your privacy and is committed to 
protecting your personal information in accordance with the Privacy 
Act 1988 (Cth) and the Australian Privacy Principles (APPs).

This Privacy Policy explains how we collect, use, store, and disclose 
your personal information when you visit our website (the "Site") or 
engage our services.

1. WHO WE ARE

Sonicplan is a branding and strategy studio operated by sonicplan based in Australia.

2. PERSONAL INFORMATION WE COLLECT

We may collect the following types of personal information:

  • Contact details — name, email, phone number, company, job title
  • Project information — details you share through our contact form, 
    proposals, briefs, or correspondence
  • Payment information — billing details, ABN/business name (payment 
    card details are handled by our payment processors and are not 
    stored by us)
  • Technical information — IP address, browser type, device 
    information, pages visited, referring URLs (via cookies and 
    analytics tools)
  • Marketing preferences — if you subscribe to our newsletter
  • Any other information you choose to share with us

3. HOW WE COLLECT INFORMATION

We collect personal information:

  • Directly from you, when you fill out our contact form, email us, 
    or engage our services
  • Automatically, when you visit our Site (via cookies and analytics)
  • From third parties, such as referrals, public sources (e.g., 
    LinkedIn), or service providers

4. HOW WE USE YOUR INFORMATION

We use personal information to:

  • Respond to enquiries and provide quotes
  • Deliver and manage projects we are engaged for
  • Issue invoices and process payments
  • Communicate updates, deliverables, and project-related matters
  • Send marketing emails (only if you've opted in — you can unsubscribe 
    at any time)
  • Improve our Site, services, and user experience
  • Comply with legal obligations
  • Display completed work in our portfolio (with appropriate 
    permissions where required)

5. DISCLOSURE OF YOUR INFORMATION

We do not sell your personal information. We may share it with:

  • Service providers who help us operate our business (e.g., Shopify, 
    email platforms, accounting software, cloud storage, payment 
    processors, analytics providers)
  • Professional advisors (e.g., lawyers, accountants)
  • Authorities, if required by law or to protect our rights

Some of these providers may be located overseas (e.g., the United 
States, European Union). Where personal information is disclosed 
overseas, we take reasonable steps to ensure it is handled in 
accordance with the APPs.

6. COOKIES & ANALYTICS

Our Site uses cookies and similar technologies to:

  • Remember your preferences
  • Analyse Site traffic and performance (e.g., Google Analytics)
  • Improve user experience

You can disable cookies in your browser settings, though some Site 
features may not work as intended.

7. MARKETING COMMUNICATIONS

If you've opted in, we may send you newsletters or marketing emails. 
You can unsubscribe at any time using the link at the bottom of any 
marketing email, or by contacting us directly.

8. DATA SECURITY

We take reasonable steps to protect your personal information from 
loss, misuse, unauthorised access, modification, or disclosure. This 
includes using secure cloud storage, encrypted transmission (HTTPS), 
and access controls. However, no system is 100% secure, and we cannot 
guarantee absolute security.

9. DATA RETENTION

We retain personal information only for as long as necessary to fulfil 
the purposes outlined in this policy, or as required by law (e.g., 
tax and accounting records are kept for the period required by 
Australian law).

10. YOUR RIGHTS

Under Australian privacy law, you have the right to:

  • Access the personal information we hold about you
  • Request corrections to inaccurate or outdated information
  • Withdraw consent for marketing communications
  • Lodge a complaint about how we handle your personal information

To exercise any of these rights, contact us at hello@sonicplan.com. 
We will respond within a reasonable timeframe (typically within 
30 days).

11. COMPLAINTS

If you believe we have breached the Australian Privacy Principles, 
please contact us first so we can address your concern. If you are 
not satisfied with our response, you may lodge a complaint with the 
Office of the Australian Information Commissioner (OAIC):

  • Website: www.oaic.gov.au
  • Phone: 1300 363 992

12. THIRD-PARTY LINKS

Our Site may contain links to third-party websites. We are not 
responsible for the privacy practices of those sites. We encourage 
you to read their privacy policies before sharing any personal 
information.

13. CHILDREN'S PRIVACY

Our Services are not directed at individuals under the age of 18. 
We do not knowingly collect personal information from minors.

14. CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. The current 
version will always be posted on this page with the "Last updated" 
date. We encourage you to review it periodically.

15. CONTACT US

For any privacy-related questions or requests:
Email: hello@sonicplan.com